Business Innovation

Firm burns vibrant after spark of innovation throughout pandemic

Firm burns vibrant after spark of innovation throughout pandemic



BUSINESS VENTURE. >> TRY THAT ONE. THAT ONE IS MORE ESCAPE. >> LINDSAY REILLY’S BUSINESS GOES BEYOND THE AROMATICS USED IN HER OF CANDLES. THE EAST MILTON SQUARE BUSINESS ALREADY WANTS A SUCCESSFUL BOUTIQUE CALLED CUE. NOT TO MENTION MAINTAINING A HUGE INFLUENCE OR ONLINE. IT WAS DURING THE PANDEMIC WHEN SPARKS OF INSPIRATION FOR HER LATEST BUSINESS VENTURE, RILEY THE RHINE — REILLY LANE, STARTED TO BURN BRIGHTLY. SHE WAS LEANING ON CANDLEMAKING AS A WAY TO RELIEVE STRESS. SHE DECIDED TO SELL THEM, AND IT WAS NOT LONG BEFORE THESE STARTED TO MAKE A LOT OF CENTS. >> WE BECAME ONE OF THE LARGEST PRIVATE LABEL MANUFACTURERS IN MASSACHUSETTS THAT IS WOMAN RUN AND WOMAN OWNED. >> AS DEMAND GREW, SO DID HER EXPANSION. WE CAN CUSTOMIZE IT, CHANGE THE LABEL, KIND OF MAKE IT UNIQUE TO WHO YOU’RE GIVING IT TO. >> WHILE GIVING BACK IS ALSO A BIG PART. MANY CHARITABLE ORGANIZATIONS HAVE CALLED ON HER FOR CANDLES, INCLUDING RUNNERS TAKING ON THE BOSTON MARATHON. >> WE GIVE YOU A CODE AND EVERY TIME SOMEONE USES THAT CODE WITH YOUR NAME ON IT WE DONATE FIVE DOLLARS BACK TO YOUR CHARITY. >> AT THEY RAMP UP PRODUCTION, THE ESSENCE OF THE NEXT BIG IDEA IS IN THE AIR. THE OLD WAY OF DOING THINGS REMAINS IMPORTANT FOR THIS NEW SCHOOL ENTREPRENEUR. >> MACHINES WOULD BE HELPFUL, BUT THE WHOLE THING IS THAT IT IS HANDMADE, LOCAL, SPECIAL, MADE WITH LOVE. >> LOVE IS A REOCCURRING THEME. THE NAME OF HER CANDLE COMPANY IS A TRIBUTE TO HER GRANDMOTHER. SHE SAYS HER GRANDMOTHER LOVED IT WHEN EVERYBODY CAME TO VISIT, SO THE COMPANY MOTTO IS ALL ROADS LEAD

Firm burns vibrant after spark of innovation throughout pandemic

Lindsay Reilly’s enterprise sense goes means past the aromatics utilized in her new line of hand-crafted, custom-made candles.

Lindsay Reilly’s enterprise sense goes means past the aromatics utilized in her new line of hand-crafted, custom-made candles.

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